Why Voters Tune Out Democrats

I believe that most American's political viewpoints align more with the progressive rather than the conservative agenda. But, surprisingly, people continue to vote against their best interests. Pollster Stanley Greenberg analyzes this phenomena and points to some effective strategies for Democrats.

http://www.nytimes.com/2011/07/31/opinion/sunday/tuning-out-the-democrats.html?_r=1&pagewanted=all

Quote from the article:

"In analyzing these polls in the United States, I see clearly that voters feel ever more estranged from government — and that they associate Democrats with government. If Democrats are going to be encumbered by that link, they need to change voters’ feelings about government. They can recite their good plans as a mantra and raise their voices as if they had not been heard, but voters will not listen to them if government is disreputable.

Oddly, many voters prefer the policies of Democrats to the policies of Republicans. They just don’t trust the Democrats to carry out those promises."